Hoops HR, a recruiting and hiring solutions provider dedicated to the eye care industry, recently announced the launch of its Hoops Hiring Concierge Service, a flexible, low-cost hiring solution designed specifically for independent optometry practices.
Hiring and staffing are consistently ranked as the number one challenge facing independent optometry practices. The Hoops Hiring Concierge Service directly addresses this pain point by giving practice owners access to professional hiring support without long-term contracts or expensive retainers.
The program operates on a nominal annual fee, allowing practices to layer in concierge services à la carte based on their individual needs. Whether practices want minimal support or prefer to offload the heavy lifting entirely, the service adapts as hiring needs change—providing flexibility rarely found in traditional recruiting models.
Through the Concierge Hiring Service, practices can leverage Hoops HR’s scale and established relationships with hundreds of job boards, along with advanced programmatic advertising, passive candidate searches, and AI-powered tools designed to significantly expand candidate reach. Members also gain access to an applicant tracking system (ATS), market insights reports, and a wide range of additional value-added resources to support smarter, more efficient hiring decisions.
“After more than 30 years in the eye care industry, I’ve seen how the right—or wrong—hire directly impacts culture, productivity, and patient experience,” said Gregg Fowler, Head of Commercial Strategy at Hoops HR. “This service gives practice owners a flexible, affordable alternative to traditional hiring so they can stay focused on what matters most: delivering exceptional patient care.”
The Hoops Hiring Concierge Service is now available to independent optometry practices nationwide.
To learn more, visit: https://hoopshr.com/optometry/
About Hoops: A Leader in HR Services
Hoops is a premier talent services provider dedicated to helping businesses build, grow, and retain championship teams. Through its Talent Experience Platform (TXM) and supporting services team, Hoops delivers innovative tools, HR services, technology, and expertise to address key pain points across the talent lifecycle. Learn more at hoopshr.com.







